When I was a kid, car insurance mechanism was a sort of well-kept secret. I still remember my father going to the agent once a year, entering an old fashioned office (carpets, assistants, Ficus and that sort of things), waiting the boss to be free (sometimes 30-40′ minutes before being received), discussing all-but-about-his-driving-style for 10 […]
Archive for the ‘marketing’ Category
Selling cars on line is a good idea. Outsourcing it, definitively not.
Not a secret that digital transformation is happening. And not a secret that one of the slowest, most conservative, most closed industry in the world – yes, automotive – is being disrupted too. The (new) Ubers and Teslas are popping out every day, and automotive guys are now closer than ever to Silicon Valley (e.g. BMW […]
Non e’ Foodora ad inventare la slave economy
C’è qualcosa che mi sfugge nelle polemiche sulle retribuzioni che Foodora ha proposto ai suoi biker (2,7 euro a consegna), ed è la percezione che sia la “new economy” ad aver inventato lo sfruttamento del lavoro poco qualificato. Tutti a discutere se sia o non sia sharing economy (e no, non lo è), se la […]
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